Two one-to-one audio ad channels that turn existing call traffic into B2B advertising revenue, while giving subscribers something back.
Subscribers hear a short advertising jingle and get free call minutes or internet megabytes, paid for by corporate advertisers. It is a one-to-one ad channel with full attention.
When a subscriber dials a wrong number, a targeted ad from a corporate customer, operator service or VAS provider replaces the generic "number not in service" announcement.
A new B2B advertising revenue line from existing call traffic.
One-to-one audio ads, bought through operators.